Cird

Cird is a Chinese designer bag and accessory brand founded in 2019. Our aim is to provide consumers with highly interactive and enjoyable fashion products that embody our brand philosophy of "interactive fashion". Each collection features products that merge interactive fun with diverse aesthetics, providing customers with personalized purchasing experiences through detachable and interchangeable components.

Through the interaction of the user with our bags, every connection and recomposition is a new experience. Cird makes people aware of the connection between individuals and their belongings, and encourages them to explore the infinite possibilities of customization. By discovering the variability of any object through interaction, Cird inspires people to actively seek out change, adding joy to their lives.

Every product in the Cird lineup has received multiple international awards, including the Finalist Award at the 2023 London International Creative Competition (LICC), the Bronze Award at the 2023 International Design Awards (IDA), the Gold Award at the 2022 New York Product Design Awards, the European Product Design Award 2022 Winner, the Honorable Mention Award at the 2021 London International Creative Competition (LICC), the Honorable Mention Award at the 2021 International Design Awards (IDA), and the Gold Award at the 2020 International Design Awards (IDA).

Cird is not just a brand, it's a way of life that inspires people to express themselves in new and exciting ways through fashion and personal style. Join us on our journey of discovery and creativity.